About Us


About Graphite Design Inc.

Located in the city of Chichibu, Japan, Graphite Design has 33 years of experience designing and manufacturing premium graphite composite golf shafts.  Numerous Graphite Design shafts can be seen in play by the best professional players on all tours worldwide.  Validating the company’s “Tour AD” logo, all of Graphite Design’s Tour-proven shafts specifically promote “Accuracy and Distance”.  On Tour, Graphite Design shafts recorded 51 Global tournament victories in 2022 and have helped numerous golf professionals earn well over 500 tour victories and multi-millions of dollars in prize money since inception.   Graphite Design continues to be the most dominant, #1 shaft brand on the Japanese JGTO Professional Tour for the past twenty years.

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About Pro’s Choice Golf Shafts, Inc.

Pro’s Choice Golf Shafts is a California Corporation formed in 2012 and its 11 key employees bring over 100 years of golf industry experience. Graphite Design Inc has granted Pro’s Choice Golf Shafts exclusive distribution rights to sell their products in the United States, Canada, Mexico, Europe, UAE, S. Africa, S. America and Australia.  Pro’s Choice Golf Shafts also oversees tour promotions of Graphite Design Tour AD shafts on all major US Professional Tours, European Tours, the  Australasia Tour, the Canadian Tour, the Latin American Tour and the South African Tour.  Pro’s Choice Golf Shafts is committed to providing Graphite Design golf shafts to professional, amateur and recreational golfers around the world. The company is located in Carlsbad, California with a distribution warehouse located in San Diego.