Graphite Design Captures Both 1st and 2nd Place at the Genesis Invitational

Carlsbad, CA – February 22, 2023 – Pro’s Choice Golf Shafts, Inc. announced today that the winner of The Genesis Invitational, held at The Riviera Country Club in Pacific Palisades, CA was playing Graphite Design Tour AD DI-8 X-Stiff flex wood shafts in his Callaway Paradym Triple Diamond T 16° #3 and 18° #5 fairway metal woods. The champion claimed his 3rd win in 5 starts after carding a 4-day score of 65, 68, 65, 69 on his way to regaining the World Golf Rankings No. 1 title.

Additionally, the 2nd place finisher had a Graphite Design Tour AD XC-9 TX (Tour X-Stiff) Flex wood shaft in his Titleist TSR2 21° #7 Fairway metal wood.

“Congratulations to the 2023 Genesis Invitational Champion. Capturing his 10th PGA Tour win and the first player with 3 wins for the 2023 PGA Tour season. Graphite Design golf shafts continue to prove that the best players in the world trust Graphite Design for superior accuracy and distance”, stated Erik Boysen, Vice President Tour Promotions, Pro’s Choice Golf Shafts, Inc.

The Tour AD DI “DEEP IMPACT” is designed to provide golfers with more power and stability in their golf shaft. Designed and manufactured exclusively at the Graphite Design factory headquarters in Japan, the Tour AD DI orange and black colored options received a recent cosmetic and are available in 50g R2 (Lite), R1 (Regular) S and X flex, 60g SR (Stiff Regular), S, X and TX (Tour X-Stiff) flex, 70g S, X and TX (Tour X-Stiff) flex and 80g S, X and TX (Tour X-Stiff) flex. The unique shaft profile and designs of the Tour AD DI wood shafts remain exactly the same and only the cosmetics have been re-freshened.

The Tour AD DI 5-R2, R1 and S flex, 6-SR, S and X flex, 7-S and X flex and 8-S and X are available in two color schemes orange with white bands and green rings and a 2nd color option of black with white bands and silver rings.  The Tour AD DI 5-X, 6-TX, 7-TX, 8-TX and 9-X flex shafts are available only in the orange color scheme.

The Tour AD DI is our first shaft design that was integrated with Toray Company’s original NANOALLOY material technology in the tip section of the shaft. This material technology has now come to be known as “DI Technology”. This unique material technology promotes additional shaft stability without the loss of feel and allows the player to create greater club head speed resulting in greater ball speed while still providing exceptional feel and control.

The Tour AD DI also utilizes premium, aerospace quality 50t carbon-fiber materials to provide the best performing shaft available. The softer mid-section bend profile of the Tour AD DI allows the player to load the shaft properly, yet it maintains a firm enough tip section through impact promoting a high launch and low spin ball flight condition. The result, the Tour AD DI delivers players to the next level in shaft performance and will create a “DEEP IMPACT” on your game!

About Graphite Design:

Located in the city of Chichibu, Japan, Graphite Design has 33 years of experience designing and manufacturing premium graphite composite golf shafts. Numerous Graphite Design shafts can be seen in play by the best professional players on all tours worldwide. Validating the company’s “Tour AD” logo, all of Graphite Design’s Tour-proven shafts specifically promote “Accuracy and Distance”. On Tour, Graphite Design shafts recorded 51 Global tournament victories in 2022 and have helped numerous golf professionals earn well over 500 tour victories and multi-millions of dollars in prize money since inception.  Graphite Design continues to be the most dominant, #1 shaft brand on the Japanese JGTO Professional Tour for the past twenty years.

About Pro’s Choice:

Pro’s Choice Golf Shafts is the exclusive distributor of Graphite Design golf shafts in the United States, Canada, Mexico, Europe, UAE, S. Africa, S. America, and Australia. Pro’s Choice Golf Shafts distributes all of the current Graphite Design shafts including the new 2023 Tour AD CQ model of wood shafts as well the Graphite Design MAD, Tour AD UB, Tour AD HD, Tour AD XC, Tour AD VR, Tour AD IZ, Tour AD TP, Tour AD GP, Tour AD BB and Tour AD DI models of shafts. The company is located in Carlsbad, California with a distribution warehouse located in San Diego.

For more information about Pro’s Choice Golf Shafts or Graphite Design shafts, please contact Bill McPherson at 619-454-6283 or b.mcpherson@proschoicegolfshafts.com, or visit www.proschoicegolfshafts.com. For tour promotions inquiries, please contact Erik Boysen at tour@proschoicegolfshafts.com.

Posted in Tour AD DI Hybrids Shaft, Tour AD XC.