Monthly Archives: February 2021

PGA Tour Genesis Invitational Tournament Winner was Playing Graphite Design

Carlsbad, CA – February 23, 2021 – Pro’s Choice Golf Shafts, Inc. announced today that the winner of the PGA Tour Genesis Invitational tournament, held at the Riviera Country Club in Pacific Palisades, CA was playing a Graphite Design Tour AD XC-9 Tour X Stiff (TX) flex wood shaft in his Titleist TSi2 21° #7 Fairway metal wood.

“Congratulations to the 2021 Genesis Invitational champion. It was a fantastic playoff victory to secure his 2nd PGA Tour win. With challenging course conditions, the champion played a Graphite Design Tour AD XC shaft in his Titleist fairway wood to achieve shots necessary for the victory”, stated Erik Boysen, V.P. of Tour Promotions, Pro’s Choice Golf Shafts, Inc.

The Graphite Design Tour AD XC – designed for “Xtra Carry, was Designed and is manufactured at the Graphite Design Japan factory headquarters and is black with silver and red accents, a silver fade at the tip and finished with a matte clear coat.

The Tour AD XC, like the other high performance Tour AD wood shafts, utilizes premium, aerospace quality carbon-fiber materials and are available in 40g R2, R1 and S flex, 50g R2, R1, S and X flex, 60g SR, S, X and TX flex, 70g S, X and TX flex and 80g S and X flex.

The Tour AD XC shaft profile is softer in the butt section, stiff in the center section and has a stiff tip to promote low/mid launch angle and low spin with the ball. The Tour AD XC also utilizes the brand new TORAYCA® M40X carbon-fiber pre-preg in the Mid to Tip Section of the shaft as well as the TORAYCA® T1100G carbon-fiber pre-preg with NANOALLOY® technology in the tip section of the shaft for unrivaled shaft stability and precise ball control without the loss of the exceptional feel that Graphite Design shafts are so well known for.

Get fit by your local professional club fitter into the new Graphite Design Tour AD XC and get ready to experience the Xtra Carry you are looking for to lower your scores.

About Graphite Design:

Located in the city of Chichibu, Japan, Graphite Design has 31 years of experience designing and manufacturing premium graphite composite golf shafts. Numerous Graphite Design shafts can be seen in play by the best professional players on all tours worldwide. Validating the company’s “Tour AD” logo, all of Graphite Design’s Tour-proven shafts specifically promote “Accuracy and Distance”. On Tour, Graphite Design shafts recorded 37 Global tournament victories in 2019 and have helped numerous golf professionals earn well over 350 victories and multi-millions of dollars in prize money since inception.  Graphite Design continues to be the most dominant, #1 shaft brand on the Japanese JGTO Professional Tour for the past seventeen years.

About Pro’s Choice:

Pro’s Choice Golf Shafts is the exclusive distributor of Graphite Design golf shafts in the United States, Canada, Mexico, Europe, UAE, S. Africa, S. America, and Australia. Pro’s Choice Golf Shafts distributes all of the current Graphite Design shafts including the new 2021 Tour AD HD model of wood shafts as well the Graphite Design MAD, YS Nano Reloaded, Tour AD XC, Tour AD VR, Tour AD IZ, Tour AD TP, Tour AD GP, Tour AD MJ, Tour AD MT, Tour AD BB, and Tour AD DI models of shafts. The company is located in Carlsbad, California with a distribution warehouse located in San Diego.

For more information about Pro’s Choice Golf Shafts or Graphite Design shafts, please contact Bill McPherson at 619-454-6283 or b.mcpherson@proschoicegolfshafts.com, or visit proschoicegolfshafts.com. For tour promotions inquiries, please contact Erik Boysen at 760-519-2362 or e.boysen@proschoicegolfshafts.com.

Graphite Design Product News!

Carlsbad, CA – February 2, 2021 Pro’s Choice Golf Shafts, Inc. announced today that the newly refreshed black and white graphics version of the Graphite Design Tour AD DI wood shafts will be available beginning today at all of their authorized dealers, golf club OEM manufacturers and retail locations.

“Graphite Design has revamped the Tour AD DI Black Wood graphics to include the modernized Tour AD logo in order to give them a fresh, new look for the 2021 season. The specifications of the Tour AD DI Black shafts will remain the same and you can count on the ever-popular Tour AD DI Black wood shafts to perform just the same as the older cosmetic version shafts”, stated Bill McPherson, V.P. of Sales, Pro’s Choice Golf Shafts, Inc.

Tour AD DI “DEEP IMPACT” is designed to provide golfers with more power and stability their golf shaft. Designed and manufactured exclusively at the Graphite Design factory headquarters in Japan, the Tour AD DI orange and the Tour AD DI black models both received refreshed cosmetics and are available in 50g R2 (Lite), R1 (Regular) and S flex, 60g SR (Stiff Regular), S, X and TX (Tour X-Stiff) flex, 70g S, X and TX (Tour X-Stiff) flex and 80g S, X and TX (Tour X-Stiff) flex. The unique shaft profile and designs of the Tour AD DI wood shafts remain exactly the same and only the cosmetics have been re-freshened.

The Tour AD DI 5-R2, R1 and S flex, 6-SR, S and X flex, 7-S and X flex and 8-S and X are available in two color schemes orange with white bands and green rings and a 2nd color option of black with white bands and silver rings. The Tour AD DI 6-TX, 7-TX, 8-TX and 9-X flex shafts are available only in the orange color scheme.

The Tour AD DI is our first shaft design that was integrated with Toray Company’s original NANOALLOY material technology in the tip section of the shaft. This material technology has now come to be known as “DI Technology”. This unique material technology promotes additionally shaft stability without the loss of feel and allows the player to create greater club head speed resulting in greater ball speed while still providing exceptional feel and control.

The Tour AD DI also utilizes premium, aerospace quality 50t carbon-fiber materials to provide the best performing shaft available. The softer mid-section bend profile of the Tour AD DI allows the player to load the shaft properly, yet it maintains a firm enough tip section through impact promoting a high launch and low spin ball flight condition. The result, the Tour AD DI delivers players to the next level in shaft performance and will create a “DEEP IMPACT” on your game!

About Graphite Design:

Located in the city of Chichibu, Japan, Graphite Design has 32 years of experience designing and manufacturing premium graphite composite golf shafts. Numerous Graphite Design shafts can be seen in play by the best professional players on all tours worldwide. Validating the company’s “Tour AD” logo, all of Graphite Design’s Tour-proven shafts specifically promote “Accuracy and Distance”. On Tour, Graphite Design shafts recorded 30 Global tournament victories in 2020 and have helped numerous golf professionals earn well over 375 victories and multi-millions of dollars in prize money since inception.  Graphite Design continues to be the most dominant, #1 shaft brand on the Japanese JGTO Professional Tour for the past eighteen years.

About Pro’s Choice:

Pro’s Choice Golf Shafts is the exclusive distributor of Graphite Design golf shafts in the United States, Canada, Mexico, Europe, UAE, S. Africa, S. America, and Australia. Pro’s Choice Golf Shafts distributes all of the current Graphite Design shafts including the new 2021 Tour AD HD model of wood shafts as well the Graphite Design MAD, YS Nano Reloaded, Tour AD XC, Tour AD VR, Tour AD IZ, Tour AD TP, Tour AD GP, Tour AD MJ, Tour AD MT, Tour AD BB, and Tour AD DI models of shafts. The company is located in Carlsbad, California with a distribution warehouse located in San Diego.

For more information about Pro’s Choice Golf Shafts or Graphite Design shafts, please contact Bill McPherson at 619-454-6283 or b.mcpherson@proschoicegolfshafts.com, or visit proschoicegolfshafts.com. For tour promotions inquiries, please contact Erik Boysen at 760-519-2362 or e.boysen@proschoicegolfshafts.com.