Monthly Archives: January 2025

See for Yourself Why Graphite Design is the Pro’s Choice at the 2025 PGA Merchandise Show in FL

Carlsbad, CA – January 16, 2025 – Pro’s Choice Golf Shafts Inc., exclusive distributor of Graphite Design premium golf shafts, announces that they will be showcasing the brand new 2025 Graphite Design Tour AD GC wood and Raune Iron shafts as well as all the other very popular Graphite Design shafts at the 2025 PGA Merchandise Show being held January 22nd through January 24th at the Orange County Convention Center in Orlando, FL. The company will also be participating in the outdoor Demo Day on January 21st at the Orange County National Golf Center and Lodge in Winter Garden, FL.

Pro’s Choice will display the complete line of Graphite Design premium shafts at the Equipment Test Center in Hitting Bay # ETC 17 in the Orange County Convention Center and on Tee Box #1 at the Demo Day. Attendees at both events can test on a launch monitor all the Tour-proven Graphite Design Wood, Hybrid and Iron shafts including the new Tour AD GC Wood and Raune Iron shafts in the latest OEM golf club heads.

2025 PGA Show Locations
Demo Day – Tee Box #1
Convention Floor – ETC 17

About Graphite Design:

Located in the city of Chichibu, Japan, Graphite Design has 35 years of experience designing and manufacturing premium graphite composite golf shafts. Numerous Graphite Design shafts can be seen in play by the best professional players on all tours worldwide. Validating the company’s “Tour AD” logo, all of Graphite Design’s Tour-proven shafts specifically promote “Accuracy and Distance”. On Tour, Graphite Design shafts recorded 37 Global tournament victories in 2024 and have helped numerous golf professionals earn well over 535 tour victories and multi-millions of dollars in prize money since inception.

About Pro’s Choice:

Pro’s Choice Golf Shafts is the exclusive distributor of Graphite Design golf shafts in the United States, Canada, Mexico, Europe, UAE, S. Africa, S. America, and Australia. Pro’s Choice Golf Shafts distributes all of the current Graphite Design shafts including the new 2025 Tour AD GC wood shafts, Raune Iron shafts as well as the Anti-Gravity aG33-3, MAD, Tour AD VF, Tour AD CQ, Tour AD UB, Tour AD HD, Tour AD XC, Tour AD IZ, and Tour AD DI models of shafts. The company is located in Carlsbad, California with a distribution warehouse located in Southern California.

For more information about Pro’s Choice Golf Shafts or Graphite Design shafts, please contact Bill McPherson at 619-454-6283 or b.mcpherson@proschoicegolfshafts.com, or visit www.proschoicegolfshafts.com. For tour promotions inquiries, please contact Erik Boysen at tour@proschoicegolfshafts.com.

Winner of the 2025 PGA Tour Sony Open was Using Graphite Design

Carlsbad, CA – January 14, 2024 – Pro’s Choice Golf Shafts, Inc. announced today that the winner of the 2025 PGA Tour Sony Open in Hawaii, which took place at the Waialae Country Club in Honolulu, was using a Graphite Design Tour AD DI-95 X-Stiff flex hybrid shaft in his Titleist TSR2 21° Hybrid. The champion secured his fifth PGA Tour victory with a birdie on the second hole of a two-way playoff.

“Congratulations to the winner of the Sony Open in Hawaii. It was thrilling to see the champion secure another playoff victory, adding to his successes in previous tournaments. We are also delighted that the champion chose to use a Graphite Design shaft in his hybrid,” stated Bill McPherson, Vice President of Sales at Pro’s Choice Golf Shafts, Inc.

The Tour AD DI “DEEP IMPACT” Hybrid shafts are designed to provide golfers with more power and stability in a hybrid golf shaft. Designed and manufactured exclusively at Japan’s Graphite Design factory headquarters, the Tour AD DI hybrid shafts are available in four weight categories 75g, 85g, 95g, and 105g. The 75g and 85g shafts are available in R, S, and X Flex and the 95g and 105g shafts are available in S and X Flex.

The Tour AD DI Hybrid is designed with the same performance characteristics as the Tour AD DI shafts for a mid/high trajectory with low/mid to mid spin and pinpoint accuracy. Players of all skill levels will benefit from the exceptional control, workability, and superior performance of the Tour AD DI Hybrid shafts. The result, the Tour AD DI hybrid shaft delivers players to the next level of superior distance with consistent trajectory control and will create a “DEEP IMPACT” on your game!

Revolutionary technology, design and the most advanced materials are trademarks in all Graphite Design shafts, making them the highest quality premium golf shafts on the market today. Validating the company’s “Tour AD” logo, all of Graphite Design’s PGA Tour-proven shafts are specifically designed to promote a gain in Accuracy and Distance.

About Graphite Design:

Located in the city of Chichibu, Japan, Graphite Design has 35 years of experience designing and manufacturing premium graphite composite golf shafts. Numerous Graphite Design shafts can be seen in play by the best professional players on all tours worldwide. Validating the company’s “Tour AD” logo, all of Graphite Design’s Tour-proven shafts specifically promote “Accuracy and Distance”. On Tour, Graphite Design shafts recorded 37 Global tournament victories in 2024 and have helped numerous golf professionals earn well over 535 tour victories and multi-millions of dollars in prize money since inception.

About Pro’s Choice:

Pro’s Choice Golf Shafts is the exclusive distributor of Graphite Design golf shafts in the United States, Canada, Mexico, Europe, UAE, S. Africa, S. America, and Australia. Pro’s Choice Golf Shafts distributes all of the current Graphite Design shafts including the new 2025 Tour AD GC wood shafts, Raune Iron shafts as well as the Anti-Gravity aG33-3, MAD, Tour AD VF, Tour AD CQ, Tour AD UB, Tour AD HD, Tour AD XC, Tour AD IZ, and Tour AD DI models of shafts. The company is located in Carlsbad, California with a distribution warehouse located in Southern California.

For more information about Pro’s Choice Golf Shafts or Graphite Design shafts, please contact Bill McPherson at 619-454-6283 or b.mcpherson@proschoicegolfshafts.com, or visit www.proschoicegolfshafts.com. For tour promotions inquiries, please contact Erik Boysen at tour@proschoicegolfshafts.com.

New Product News! Graphite Design Raune Iron Shafts Will be Available February 10, 2025

Carlsbad, CA – January 10, 2024 – Pro’s Choice Golf Shafts, Inc. announces that the Graphite Design Raune Iron shafts will be available beginning February 10, 2025 through Pro’s Choice Golf Shafts, Inc. and their Authorized Dealer network in the United States, Europe, Australia, Canada, South America, South Africa, and the UAE.

The new Graphite Design Raune (Raw-nay) Iron shafts offer a unique profile to golfers of all skill levels unitizing high modulus materials as the core for stability and pitch fiber as is outer layer for optimized stiffness and feel.

The word Raune is derived from a Japanese word which means “Aim” and are offered in four individual weights. The Raune Unitized .370” tip OD Iron shaft designs are offered in 60g Regular, 75g Regular and 90g Stiff flex at a raw length of 39”. The Raune 105g Irons are offered in S and X Flex with a .355” taper tip OD and are constant weight and discrete in shaft length.

The Raune 60g and 75g Iron shafts are designed to promote a Mid/High trajectory with Mid/High ball spin rates and the Raune 90g and 105g Iron shafts are designed to promote a Mid trajectory with Mid ball spin rates.

Take advantage of the latest in high performance golf shafts from Graphite Design with the new Raune Iron shafts and reinvent your golf game to include more power, performance and stability in each of your iron clubs.

About Graphite Design:

Located in the city of Chichibu, Japan, Graphite Design has 35 years of experience designing and manufacturing premium graphite composite golf shafts. Numerous Graphite Design shafts can be seen in play by the best professional players on all tours worldwide. Validating the company’s “Tour AD” logo, all of Graphite Design’s Tour-proven shafts specifically promote “Accuracy and Distance”. On Tour, Graphite Design shafts recorded 37 Global tournament victories in 2024 and have helped numerous golf professionals earn well over 535 tour victories and multi-millions of dollars in prize money since inception.

About Pro’s Choice:

Pro’s Choice Golf Shafts is the exclusive distributor of Graphite Design golf shafts in the United States, Canada, Mexico, Europe, UAE, S. Africa, S. America, and Australia. Pro’s Choice Golf Shafts distributes all of the current Graphite Design shafts including the new 2025 Tour AD GC wood shafts, Raune Iron shafts as well as the Anti-Gravity aG33-3, MAD, Tour AD VF, Tour AD CQ, Tour AD UB, Tour AD HD, Tour AD XC, Tour AD IZ, and Tour AD DI models of shafts. The company is located in Carlsbad, California with a distribution warehouse located in Southern California.

For more information about Pro’s Choice Golf Shafts or Graphite Design shafts, please contact Bill McPherson at 619-454-6283 or b.mcpherson@proschoicegolfshafts.com, or visit www.proschoicegolfshafts.com. For tour promotions inquiries, please contact Erik Boysen at tour@proschoicegolfshafts.com.

Winner of the 2025 PGA Tour The Sentry Tournament was Playing Graphite Design

Carlsbad, CA – January 7, 2024 – Pro’s Choice Golf Shafts, Inc. announced today that the winner of the 2025 PGA Tour The Sentry tournament held at the Plantation Course at Kapalua in Maui, Hawaii was playing a Graphite Design Tour AD DI-8 TX wood shaft in his Srixon ZX5 Mk II LS 9.5° Driver, a Graphite Design Tour AD DI-9 TX wood shaft in his TaylorMade Qi10 15° fairway metal wood and a Graphite Design Tour AD DI-10 TX wood shaft in his Cobra King RadSpeed Tour 17.5° fairway metal wood. The champion claimed his eleventh PGA Tour victory after shooting a 4-day score of 65, 65, 62, 65 to win the 1st tournament of the season by 3 strokes.

The third-place finisher also had three Graphite Design Tour AD DI shafts in his bag to include the Tour AD DI-7X in his Titleist Driver, Tour AD DI8-X in his Titleist 3 wood and a Tour AD DI-105-X in his Titleist hybrid.

“Congratulations to the winner for an awesome and exciting record breaking 72-hole score. We are thrilled the champion chooses to play Graphite Design Tour AD in so many of his victories”, stated Wayne Ageno, President, Pro’s Choice Golf Shafts, Inc.

The Tour AD DI “DEEP IMPACT” is designed to provide golfers with more power and stability in their golf shaft. Designed and manufactured exclusively at the Graphite Design factory headquarters in Japan, the Tour AD DI orange and black colored options received a recent cosmetic and are available in 50g R2 (Lite), R1 (Regular) S and X flex, 60g SR (Stiff Regular), S, X and TX (Tour X-Stiff) flex, 70g S, X and TX (Tour X-Stiff) flex and 80g S, X and TX (Tour X-Stiff) flex.

The Tour AD DI 5-R2, R1 and S flex, 6-SR, S and X flex, 7-S and X flex and 8-S and X are available in two color schemes orange with white bands and green rings and a 2nd color option of black with white bands and silver rings. The Tour AD DI 5-X, 6-TX, 7-TX, 8-TX and 9-X flex shafts are available only in the orange color scheme.

The Tour AD DI is our first shaft design that was integrated with Toray Company’s original NANOALLOY material technology in the tip section of the shaft. This material technology has now come to be known as “DI Technology”. This unique material technology promotes additional shaft stability without the loss of feel and allows the player to create greater club head speed resulting in greater ball speed while still providing exceptional feel and control.

The Tour AD DI also utilizes premium, aerospace quality 50t carbon-fiber materials to provide the best performing shaft available. The softer mid-section bend profile of the Tour AD DI allows the player to load the shaft properly, yet it maintains a firm enough tip section through impact promoting a high launch and low spin ball flight condition. The result, the Tour AD DI delivers players to the next level in shaft performance and will create a “DEEP IMPACT” on your game!

About Graphite Design:

Located in the city of Chichibu, Japan, Graphite Design has 35 years of experience designing and manufacturing premium graphite composite golf shafts. Numerous Graphite Design shafts can be seen in play by the best professional players on all tours worldwide. Validating the company’s “Tour AD” logo, all of Graphite Design’s Tour-proven shafts specifically promote “Accuracy and Distance”. On Tour, Graphite Design shafts recorded 37 Global tournament victories in 2024 and have helped numerous golf professionals earn well over 535 tour victories and multi-millions of dollars in prize money since inception.

About Pro’s Choice:

Pro’s Choice Golf Shafts is the exclusive distributor of Graphite Design golf shafts in the United States, Canada, Mexico, Europe, UAE, S. Africa, S. America, and Australia. Pro’s Choice Golf Shafts distributes all of the current Graphite Design shafts including the new 2025 Tour AD GC wood shafts as well as the Anti-Gravity aG33-3, MAD, Tour AD VF, Tour AD CQ, Tour AD UB, Tour AD HD, Tour AD XC, Tour AD VR, Tour AD IZ and Tour AD DI models of shafts. The company is located in Carlsbad, California with a distribution warehouse located in Southern California.

For more information about Pro’s Choice Golf Shafts or Graphite Design shafts, please contact Bill McPherson at 619-454-6283 or b.mcpherson@proschoicegolfshafts.com, or visit www.proschoicegolfshafts.com. For tour promotions inquiries, please contact Erik Boysen at tour@proschoicegolfshafts.com.